The story (for the sales conversation)
"A pipeline breaks at 2am. The dashboard still loads — with wrong numbers. This agent catches it, traces exactly which reports and decisions are affected, contains the bad data, and fixes it — before anyone acts on it."
😣 Today, without the agent
An upstream column gets renamed. The nightly job half-fails; the gold sales table goes stale. The Exec Revenue dashboard still renders yesterday's shape, so no one blinks. Finance is about to pull the daily flash from it. When someone finally spots the number looks off, an analyst spends the morning chasing lineage by hand to work out what else is wrong.
The damage isn't the broken job. It's the decisions made on bad data before anyone noticed.
😌 The same night, with the agent
A freshness alert fires. The agent investigates: the job failed because silver.orders.amount was renamed upstream, leaving a 37% null column. It walks lineage and names the three consumers — the Exec Revenue dashboard, the Tagetik finance flash, and the demand-forecast model — and flags the finance flash as critical. With approval it quarantines the table so the dashboards show "under review", patches the mapping, re-runs (1.28M rows, DQ passing), and tells Analytics and Finance it's safe.
The finance flash hadn't pulled yet. No wrong number ever reached the close.
"It never quietly deletes or overwrites data. It quarantines with approval, re-runs a known-good job, re-validates quality, and logs every step. You get speed at 2am without losing control of your data."
The villain: the silent failure
The dashboard still loads, so bad data spreads to decisions unnoticed.
The hero: blast radius in minutes
The agent finds the cause, names every affected report, and contains it.
The reason to trust it
Quarantine, re-run and notify are reversible Action Tickets; business-critical assets need approval.